This page features key highlights from the Connect the Dots campaign, designed to inform employees about new corporate and business-unit strategies while encouraging meaningful engagement and discussion.
This set the tone, asking leaders to “connect the dots” between high-level corporate strategies and day-to-day actions of their teams. This video won an American Business Award for excellence in employee communication.
This connects ongoing corporate commitments (culture, DEI, safety, continuous improvement, and more) to strategy messaging within the "connect the dots" theme.
Effective communication weaves diverse topics into seamless stories. The Playable Art Ball—colorful, flexible, and fun—inspired storytelling and design elements across communications. Its sphere shapes appeared in materials, while the ball itself was a giveaway in team meetings and training sessions.
The colorful spheres (the "dots") served as the visual thread pulled through all elements of this campaign.
The "dots" theme was continued in various employee communication and training materials.
A crucial element of successful strategy implementation is engaging employees in discussion versus one-way, top-down communication. Tale of 2 Grids transformed corporate strategy, from slide heavy PowerPoint presentations to an in-person interactive "experience," using storytelling, visual metaphors, and discussion car
What does our corporate future look like? The conversation centers on a poster-size visual that represents the strategy, Additional elements make it fun and engaging.
Help employees see where they fit. Participants are encouraged to interact with the content, share their ideas and opinions, explore information as a group, and have fun.
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